Alterna has been a pioneer in the luxury haircare industry since 1997, offering state of the art formulas that have set the benchmark globally. With a reputation built on expertise, innovative ingredients and results-driven formulas, Alterna defines luxury haircare and continues to be sought after by salon stylists and beauty artisans worldwide.
Caviar, seasilk, hemp, bamboo and kendi oil are just a few of the innovative ingredients in Alterna products, who couple up their naturally active sources with the best of proprietary technology like Enzymetherapy—an enzyme delivery system which allows for the absorption of essential ingredients for superior keratin production, and Color Hold, a patented technology protecting hair from colour fade and wash out.
Alterna Bamboo hair products aim to give you sustainably stronger, smoother and frizz-free hair.
Each product is formulated with fairtrade, certified organic, eco-certified Bamboo Extract and Kendi Oil. These natural ingredients work to strengthen hair fibre, seal split ends, eliminate frizz and protect hair from humidity and colour fade whilst boosting a healthy shine!
Alterna The Science of 10 hair brings you a high performance collection with a touch of decadence.
Alterna Ten hair products contains ten of the worlds most luxurious ingredients to create dramatic results. The Science of Ten uses African Cacao Extract, Hyaluronic Acid, Caviar Age Control Complex, Photozyme Complex with Colour Hold, White Truffle Oil, Champagne Grape Seed Oil, Bulgarian Evening Primrose, Arabian Frankincense, Moroccan Quillaia Bark and Arnica Flower.
Alterna Caviar Anti-Aging Hair Products contains Seasilk, Caviar Extract (Omega 3) and Vitamin C.
Combined with Alterna's exclusive Anti-Ageing Complex create a gorgeous collection of re-energising hair care products. Exquisitely packaged, the Caviar range restores moisture, elasticity and strength.
Over time life's daily stresses can take their toll on your hair. Alterna Caviar Anti-Aging Range including Alterna Caviar Radiant Smoothing Lotion has been developed to intensively nourish and rehydrate your hair! Alterna Caviar Anti-Aging Range fulfill your hair's potential to look gorgeous and be deeply moisturised.
1 Night Highlights
Alterna 1 Night Highlights allow you to transform your hair for one night only.
Choose your colour and embrace the night. Quick and easy to use for a vibrant hair colour every time.
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